I think there are many companies who have got to this point, and it’s probably the worst reason to get involved with Facebook, Twitter and social media in general. Let’s press the pause button and consider … – Your business goals – How will social media help you achieve them? – What does success look…
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I’ve just been doing some research for a talk I’m giving in a couple of weeks time, and I came accross a blog post dating back to 2008 from Chris Brogan. I was surprised at how relevant it still is, so, bar a few points that I think we’ve moved on from now, I’m going…
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I’m talking about closing the sale of course. No smut on my blog! If you have then well done you, but I imagine on most occasions it’s taken some to-ing and fro-ing. In fact there’s a generally accepted rule in marketing that says it takes seven points of contact before someone will buy from you.…
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It’s that time of year when I really feel the need to plan. Are you the same? I love making new year resolutions and I’m world class at failing to achieve most of them. But just that act of attempting them, brings you closer to your goal. What’s that saying “If you aim for the…
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Social Media Marketing is a very hot topic, and marketing professionals believe it’s here to stay. Platforms such as Facebook, Twitter, LinkedIn and You Tube, amongst others, are utilised by hundreds of millions of people every day and numbers are growing continually, making this a potential online marketing paradise. But for many business owners, this very…
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Following on from my previous LinkedIn Blog, I wanted to add a very simple strategy for making the most of every opportunity. I often get people requesting to add me to their network, even though I don’t know them from Adam. In the interest of building my network, I usually agree. I have to admit that, for a…
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On an aeroplane you’re told that if the oxygen masks come down, you should put your own on before your children’s. As a parent, I know I’d find that extremely difficult, but I can see why it’s the right thing to do. So why is it that I find it so hard to put my…
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I was interested to read an article in The New Scientist, last week, which recognised how hard it is to accurately predict reliable weather forecasts, and reported on a new weather test which is going to be run by the BBC. More can be read on the weather club website The weather affects us all to…
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Someone told me today, that in the Vietnam War, it took over 500 bullets to kill one enemy combatant, but for snipers, the average is 1.3. I guess, one major factor between the two, is the amount of training that a sniper would get. This training in the military, I think can be compared to…
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I’m a busy lady, two children, one of which isn’t in full time school yet, numerous clubs and activites to get the children to, my Social Media business and all the usual house workey things like keeping an available stock of clean clothes and cooking proper meals for the family (yes my children do eat…
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